PCI Group offers a marketing package to small businesses that merge marketing strategy and creative ideas into a multi-pronged approach that will help your business grow. An integrated marketing approach saves money, making better use of your marketing budget. Our package includes:

Discovery meeting

Review of existing marketing material

Identity and branding

Create and/or update logo

Create stationery pieces

Create capability or product brochure

Create print and web ads

Create or update website

Discovery Meeting
PCI Group will work together with your company to discover what your goals and business needs are along with your company vision and mission. We will ask questions and listen to your answers to gather information to start the creative process.

Identity and Branding

We will create an identity and branding that will make a clear statement to your customers as to who your are, what makes you unique and the type of services and products your company offers. It is a way of communicating your identity and value to your customers.

Logo Design
After reviewing your current logo we will make recommendations as needed. This may include maintaining your existing logo or a logo redesign. Your logo is part of your company’s identity and brand. It will make you stand out from your competitors and build and strengthen your reputation as a professional in your field. Your logo needs to make a quick statement about your company which gives you brand recognition.

Stationery
We will use your logo design to create stationery materials which will include: letterhead, business envelope and business cards.

Company Brochure
Using your identity and branding statement along with your logo we will create a tri-fold brochure that fits in a standard #10 envelope. This will include design concepts, revisions and copywriting.

Print and Web Ads
We will create an ad for use in print or on the web based on your identity, branding statement and logo. We will either utilize images supplied by you, research images or arrange a photo shoot, if necessary.

Web Site
The goal is to create an inviting and creative website to provide information about your company. It will consist of up to 6 pages and contain general and contact information including a Home page, Products and Services page(s), About Us page and a Contacts page. The site will include basic search engine optimization with key words and meta tags.

Additional Services
PCI Group offers many other services. Please contact us to find out more.